Colin wrote: ↑Sat Feb 02, 2019 5:17 pm
If *I* had bought the Diamond Aircraft Industries package I would make a simple policy going forward, the formulation of which is driven by the regulatory-heavy environment which the products are sold in: Every improvement to the product would include a way to add that improvement to an older example of the fleet.
. . . . .
(I imagine the old management of DAI would have said that those upgrades cannibalize the sales of new planes. That's not at all what I see out in the real world.)
Totally agreed Colin! As hopefully the new management of DAI now realizes the old cannibalization theory has totally backfired and has actually become a hindrance to them closing the sales gap on Cirrus.
Here's one more take on your most recent post :
While comparing the much higher sales figures of Cirrus vs. Diamond – it's impossible to completely account for the numerous variables as to why some owners are drawn to one aircraft manufacturer versus another.
Yet it's a fairly safe bet that one of the reasons for the greater success of Cirrus is they have fully supported their entire fleet and, early on, realized this superior approach to customer service would actually increase their new aircraft sales over the long haul. As Cirrus owners have always enjoyed the added confidence of ongoing GDU support.
Then isn't it only human nature for any prospective Diamond Aircraft buyer to be at least slightly concerned about the company's poor track record of G1000 support and lack of a G1000 policy*? This, coupled with the latest example being that of the multiple delays surrounding the GTX-345R / Flight Stream 510 package, makes anyone partial to the Diamond line left with a feeling of doubt and uncertainty.
So wouldn't it be great if DAI addressed this issue head on and came out with a policy later this quarter - announcing an industry first ever GDU policy!? Instead of waiting for prospective new buyers insisting on such a "policy" before purchase. Or worse yet, losing sales because of refusing to do so or for the simple lack of NOT having one in place. . . .
Expanding upon the corporate social responsibility (CSR) benefits that Colin mentioned, DAI could become the very first GA manufacturing company to publicly announce such a GDU policy for the G1000. And this would instantly give DAI a sales advantage and credibility edge over the other aircraft manufacturers offering G1000 equipped aircraft, sans Cirrus. Such a policy could only help bolster the sales of new Diamond Aircraft.
In the meantime, for those owners who have yet to join this effort, please click
HERE. Thanks!
* Suggested by first Russ, and now Colin.